RHAPSODY IS FIRST DIGITAL MUSIC SERVICE TO SUPPORT THE RECORDING ACADEMY®’S "GIVE FANS THE CREDIT" INITIATIVE
Service to Include Credits for Songwriters, Background Performers, Producers and Engineers
LOS ANGELES (May 7, 2013) — As the music business gathered at the annual NARM and Digitalmusic.org's Music Biz 2013 Conference today, The Recording Academy® — a membership organization internationally known for the GRAMMY Awards® and for advancing creators' rights — and Rhapsody International, the original on-demand music service, announced today that Rhapsody will be the first digital music service to support The Academy’s "Give Fans The Credit" initiative.
"Give Fans The Credit" advocates for the inclusion of credits for songwriters, nonfeatured performers such as session musicians and backing vocalists, producers and engineers in digital music, as they are listed in liner notes that come with physical media. Currently, the only credits consumers are able to see in most digital services are the song title, album, and featured artist.
"Rhapsody listeners are avid music fans who value the craft of musicianship and recording, and they want to know who was involved in bringing a song to life," said Jon Irwin, president, Rhapsody. "We have a responsibility to our listeners to back this initiative, and further, view the inclusion of more complete credits as a truly useful feature that will only deepen our listeners' connection to their favorite artists and songs."
"Since we launched the 'Give Fans The Credit' campaign, we've seen an outpouring of support from music makers and music lovers alike," said Neil Portnow, President/CEO of The Recording Academy. "Fans want more information about the tracks they like, and we applaud Rhapsody for taking a leadership role on this initiative. Putting credits in the hands of fans is the next step forward in guiding fans to music discovery, as they find new songs and artists based on songwriters, producers or band personnel. It is our hope that other digital music services will follow Rhapsody's lead."
As the original subscription music service, Rhapsody has led the industry in its focus on music curation, with more than 10 years of original editorial content, features and playlists designed to guide listeners through its massive catalog. The added information about key players behind the songs will provide an additional lens on music discovery for Rhapsody listeners.
While the full implementation of the credits will occur over the following months, Rhapsody has already begun to curate music collections based on producers, songwriters and sidemen within the Rhapsody service including GRAMMY® winners Dave Grohl, Pharrell Williams and Timbaland.
"We are eager to integrate this feature into our products," said Irwin. "At Rhapsody we are always striving to connect fans and artists, and 'Give Fans The Credit' is one more way we can create a great music experience that helps us deliver on that promise."
The Rhapsody® digital music service (www.rhapsody.com) gives subscribers unlimited on-demand access to more than 16 million songs, whether they're listening on a PC, laptop, Internet connected home stereo or TV, MP3 player or mobile phone. Rhapsody allows subscribers to access their music through mobile phones from Verizon Wireless, AT&T and MetroPCS, through Rhapsody applications on the Apple iPhone, iPod Touch and iPad, RIM BlackBerry, Windows Phone 7 and Android mobile platforms as well as through devices from Vizio, SanDisk, HP, Sonos and Philips. Rhapsody is headquartered in Seattle, with offices in Frankfurt, London, Luxemburg, New York and San Francisco. Rhapsody, and the Rhapsody logo are registered trademarks of Rhapsody International Inc. Follow @Rhapsody on Twitter and keep up with the latest on the Rhapsody Facebook page.
About The Recording Academy
Established in 1957, The Recording Academy is an organization of musicians, songwriters, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards — the preeminent peer-recognized award for musical excellence and the most credible brand in music — The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com. For breaking news and exclusive content, follow @TheGRAMMYs on Twitter, like "The GRAMMYs" on Facebook, and join The GRAMMYs' social communities on Foursquare, GetGlue, Google +, Instagram, Pinterest, Tumblr, and YouTube.
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Tim LeRoy, Lyman PR
For The Recording Academy:
Barb Dehgan/Lourdes Lopez