2011–2012 Community Services Report

Mission

The GRAMMY Foundation was established by The Recording Academy in 1989 to cultivate the understanding, appreciation and advancement of the contribution of recorded music to American culture — from the artistic and technical legends of the past to the still unimagined musical breakthroughs of future generations of music professionals.

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Introduction

Each year, the GRAMMY Foundation's Community Services Report brings the missions of the GRAMMY Foundation — music education, preservation and advancement — to life with accounts of programs and events held throughout the year across the country. We continue to expand our initiatives and attract diverse participants, whether they are young people applying for our GRAMMY in the Schools programs, promising law students submitting papers for our Entertainment Law Initiative (ELI) Writing Competition, or archivists, librarians, and scientific researchers submitting grant proposals to our GRAMMY Foundation Grant Program. While the term "forward-thinking" defines the GRAMMY Foundation's approach to our strategic growth, the Community Services Report is a retrospective account of our 2012 Fiscal Year (Aug. 1–July 31) and an ideal place to look back. This year, we've chosen to begin with a snapshot of our program participants over several years, and we hope you enjoy hearing about where they are now.

Many past GRAMMY Campers, both summer program and GRAMMY Camp — Jazz Session participants, have had impressive achievements in their professional careers. Below are a few examples:

Stacey Ferreira (GRAMMY Camp summer 2009 and 2010) is co-founder and vice president of MySocialCloud.com. She secured just less than $1 million in funding for her business from Richard Branson of Virgin Records, Jerry Murdock of Insight Venture Partners and Alex Welch of Photobucket. Today, Ferreira and her brother/co-founder lead a team of nine employees for their service, which allows users to securely store usernames and passwords and automatically log in to any website, as well as easily share, discover, store, and revisit content that people love online.

Grace Kelly (GRAMMY Camp — Jazz Session 2008) just released her seventh album, Grace, at the tender age of 19. She has won numerous awards, including the ASCAP Young Jazz Composers Award in 2007, 2008, 2010, and 2011. Kelly was named Jazz Artist Of The Year at the Boston Music Awards in 2008 and 2010, and Best Jazz Act for the last four consecutive years in the Phoenix Best Music Poll. She is a graduate of the Berklee College of Music, where she began a teaching residency in January 2012. Kelly was also featured on CNN.com in a story titled "Making Of A Prodigy."

Keith Phelps (GRAMMY Camp summer 2009) is the keyboardist for former "American Idol" finalist Haley Reinhart, signed with Interscope Records, and is working in the studio with Lindsey Ray (writer for Demi Lovato) and Seven (writer for Chris Brown).

Katie Thiroux (GRAMMY Camp –– Jazz Session 2003–2006) is a jazz bassist/vocalist who was awarded a presidential scholarship through the Berklee College of Music, is playing live across California and at jazz festivals such as the Berklee BeanTown Jazz Festival, Monterey Jazz Festival, Münster International Jazz Festival, Newport Beach Jazz Festival, Quito International Jazz Festival, and the San Miguel Allende International Jazz and Blues Festival, among others. Thiroux also released her debut album in 2011.

The majority of winners and finalists of our ELI Writing Competition are now practicing attorneys contributing to the field of entertainment law.

Goldie Gabriel (ELI finalist, 2007) is the director of business and legal affairs at Warner/Chappell Music Inc. She recently successfully negotiated agreements for Dr. Dre, Sebastian Jacome, Kendrick Lamar, Lex Luger, Lil Wayne, Rick Ross, Marc Shaiman, and Waka Flocka Flame.

Brian Pearl (ELI Finalist, 2011) now serves as an associate in the entertainment litigation department at O'Melveny & Myers, LLP. Prior to that, he was a law clerk for the Honorable Stephen V. Wilson, United States District Court, Central District of California.

The recipients of our Grant Program, which entered its 25th anniversary year in 2013, are impressive and inspiring. We've collected descriptions of funded projects dating back to 2000 and have featured three projects in the videos below. Please take a moment to view the stories of Caffѐ Lena, America's oldest continuously running folk music coffeehouse; the Herman Leonard Jazz Archive of the late photographer's historically significant archive of 65,000 negatives; and the University of California, Los Angeles' research project that studied the brain systems involved in emotional music perception in typically developing and autistic adolescents.

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Education Programs And Impact

Under the banner of GRAMMY in the Schools, the GRAMMY Foundation produces and supports music education programs for high school students across the country throughout the year to help inspire the next generation of music makers.

GRAMMY Camp
GRAMMY Camp is an interactive residential summer program for high school students that focuses on all aspects of the commercial music industry. The curriculum is led by core faculty, guest artists, and music professionals across a wide range of career tracks. GRAMMY Camp covers all aspects of creating, performing, and recording music, and culminates in media projects, recordings and/or showcase performances.

In the summer of 2012 the eighth annual installment of GRAMMY Camp was held at the University of Southern California in Los Angeles, at Converse Rubber Tracks studio in Brooklyn, N.Y., and, for the first time ever, an additional session was offered in Nashville at Black River Entertainment. GRAMMY Camp Los Angeles culminated with a showcase concert at the El Rey Theatre, while GRAMMY Camp New York wrapped with a launch party at the New School's Tishman Auditorium and GRAMMY Camp Nashville closed with a launch party at Rocketown. In 2012 the program selected 136 high school students from 116 cities and 32 states for this unique music industry experience.

The 2012 session of GRAMMY Camp was supported in part by AEG, ASCAP Foundation Irving Caesar Fund, Audio Technica, Avid, Best Buy, BET, Black River Entertainment, CenterStaging, Coca-Cola, Converse, Electronic Arts, the Ella Fitzgerald Charitable Foundation, Guitar Center, the Hot Topic Foundation, JBL by Harman, KCRW, Kroesche Music Group Line 6, Mackie, M-Audio, the Maurer Family Foundation, the New School, The Recording Academy, Roland, Shure, Universal Music Group, and the USC Thornton School of Music.

GRAMMY Camp — Jazz Session
The GRAMMY Camp — Jazz Session program selects top high school instrumentalists and singers for a once-in-a-lifetime experience to rehearse, perform and record together — often with GRAMMY-winning guest artists — at a series of high-profile GRAMMY Week events. The GRAMMY Foundation supports jazz as an indigenous American art form, and GRAMMY Camp — Jazz Session is vital to cultivating the next generation of jazz musicians. Many former GRAMMY Camp — Jazz Session members have gone on to have successful solo careers, and have performed with artists such as Terence Blanchard, Chick Corea, Gavin DeGraw, India.Arie, Branford Marsalis, Wynton Marsalis, and Christian Scott, as well as organizations such as the Jazz at Lincoln Center Orchestra and the New York Philharmonic. The GRAMMY Foundation covers all costs for this program, including round-trip airfare to Los Angeles and room and board to ensure that each selected applicant can attend, regardless of their financial situation.

Members of GRAMMY Camp — Jazz Session perform at GRAMMY Camp — Basic Training at the University of Southern California

In 2012 the GRAMMY Camp — Jazz Session program selected 28 high school singers and instrumentalists and two journalists representing 29 cities and 13 states. The GRAMMY in the Schools Media Team documented the GRAMMY Week experience for a range of GRAMMY Foundation websites and social media platforms. Highlights included a performance with GRAMMY winners Joe Lovano and Arturo O'Farrill at the Spaghettini Grill & Lounge in Seal Beach, Calif., and also with GRAMMY winners Terri Lyne Carrington, Anthony Hamilton and Esperanza Spalding at GRAMMY In The Schools Live! at the University of Southern California's Grand Ballroom. In addition, approximately $2 million in scholarships was offered to ensemble members by Berklee College of Music, Manhattan School of Music, New School for Jazz and Contemporary Music, and the USC Thornton School of Music.

Members of the GRAMMY Camp — Jazz Session Choir record at the famous Capitol Studios & Mastering

Click here for a complete list of 2012 GRAMMY Camp — Jazz Session selectees.

The GRAMMY Camp — Jazz Session program is supported in part by Best Buy, Converse and the Ella Fitzgerald Charitable Foundation. Additional support is provided by Capitol Studios & Mastering (EMI Music), CenterStaging, Gibson, Guitar Center, Shure, Spaghettini Fine Dining & Entertainment, and Zildjian.

GRAMMY Camp — Basic Training
GRAMMY Camp — Basic Training is held on university campuses and other learning environments across the country. The program provides students with insight into careers in the music industry through daylong conferences featuring workshops with artists and industry professionals. The continued support of the Ford Motor Company Fund allowed us to offer the GRAMMY Camp — Basic Training experience in three additional cities in 2012. Since 1988, more than 212,000 students have benefitted from the GRAMMY Camp — Basic Training program.

GRAMMY winner Jimmy Jam moderates a music panel with Eman and Evan Bogart during GRAMMY Camp — Basic Training in Los Angeles

Click here to see highlights from the GRAMMY Camp — Basic Training session held in Los Angeles during GRAMMY Week in 2012.

Click here for a complete list of 2012 GRAMMY Camp — Basic Training locations.

GRAMMY Camp — SoundChecks Program
The GRAMMY Camp — SoundCheck program allowed students to attend professional soundchecks featuring a wide range of emerging and established touring artists, along with technical and industry professionals. The program aims to give young people perspectives on music careers through conversations about the necessary tools and education required for success. In 2012 the program migrated to The Recording Academy and was renamed GRAMMY U SoundChecks.

In 2012, GRAMMY Camp — SoundChecks conducted 45 events featuring a total of 34 artists in locations across the United States.

Click here to see a map.

Click here for a complete list of 2012 GRAMMY Camp — SoundCheck programs.

Taylor Swift with students at a GRAMMY Camp — SoundChecks in Austin, Texas

Members of One Direction with students at a GRAMMY Camp — SoundChecks in San Diego
Photo: Tiffany Lo

GRAMMY Camp — New York participants at Converse Rubber Tracks studio in Brooklyn, N.Y.

First-ever GRAMMY Camp Nashville participants at Black River Entertainment

GRAMMY Signature Schools
Just as the GRAMMY Award recognizes excellence in recording, the GRAMMY Signature Schools program honors top public high school music programs with cash grants. Understanding that many schools struggle to maintain a quality program — particularly in rural and urban areas — the GRAMMY Foundation established the GRAMMY Signature Schools Enterprise Award for needs-based applications in under-served communities. Since the program's inception, 716 public high schools were selected as GRAMMY Signature Schools and have been awarded $1,156,500 in grants. The GRAMMY Signature Schools program is approved by the National Association of Secondary School Principals and MENC: The National Association for Music Education. In 2012, 18 public high schools representing 15 cities and 13 states were selected as GRAMMY Signature Schools.

Click here for a complete list of the 2012 GRAMMY Signature Schools.

GRAMMY Signature Schools Community Award
Using the model of the GRAMMY Signature Schools program the GRAMMY Foundation has created the GRAMMY Signature Schools Community Award. Through this program the GRAMMY Foundation identifies deserving public high school music programs to receive the award and a $2,000 grant. Funding for the program has come from GRAMMY Foundation partners Best Buy and the Hot Topic Foundation.

Click here for a list of GRAMMY Signature Schools Community Award recipients.

The below chart is based on all GRAMMY Signature Schools.

The GRAMMY Foundation's newly revamped website is an exciting and interactive resource for students, parents, teachers and anyone interested in careers in music. It also provides applications and information for all GRAMMY in the Schools programs, in addition to student content.

Teen Substance Abuse Awareness Through Music Contest
Three original music compositions that highlight the dangers and impact of drug and alcohol use were selected as the winners of the GRAMMY Foundation and MusiCares Teen Substance Abuse Awareness through Music Contest.

The composers of all three winning entries attended the 54th Annual GRAMMY Awards Backstage Experience on Feb. 10, 2012, during GRAMMY open rehearsal day that included performances by Tony Bennett, Bruno Mars, Bruce Springsteen, and Carrie Underwood. The day began with a special backstage tour including the history of the show, expert technical and production information, backstage routes for the artists, and Paul McCartney's dressing room.

All three winners were invited to a catered lunch in a private suite while watching the afternoon performances and received recognition certificates and gifts from MusiCares, the GRAMMY Foundation and the National Institute on Drug Abuse.

Additionally, earlier in the day, MusiCares, the GRAMMY Foundation, NIDA, the Phoenix House, and Amanda Raham (first-place winner) were recognized and honored by the Los Angeles City Council and Councilman Richard Alarcón for the efforts made in his district for teens and their struggles with addiction.

Music Educator Award
At The Recording Academy's spring 2012 Board of Trustees meeting in Los Angeles, a Music Educator Award was established and will be first presented at the Special Merit Awards Ceremony during GRAMMY Week beginning with the 56th GRAMMY Awards in 2014. A joint partnership and presentation of The Recording Academy and the GRAMMY Foundation, this special award will recognize current educators (kindergarten through college, public and private schools) who have made a significant and lasting contribution to the field of music education and who demonstrate a commitment to the broader cause of maintaining music education in schools. Information is available at www.grammymusicteacher.com.

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Preservation/Advancement Programs And Impact

The GRAMMY Foundation's preservation and advancement initiatives foster dialogue about the compelling issues facing the music industry, support projects that increase the understanding of music and its role in society, and raise public awareness of the urgent need to preserve our nation's recorded sound legacy.

The GRAMMY Foundation Grant Program
The GRAMMY Foundation Grant Program, with funding provided by The Recording Academy and the GRAMMY Foundation, awards grants to organizations and individuals in two categories — scientific research studies that advance our knowledge of the impact of music on the human condition, and archive projects designed to preserve the music and recorded sound heritage of the Americas for future generations. The Grant Program continues to garner more qualified applications each year, resulting in our abilities to fund outstanding, meaningful, and diverse projects.

In 2012 grants were awarded to 18 recipients in the United States and Canada. Research projects include a study that will investigate the effects of rhythmic auditory-induced therapies to improve upper-extremity function in children with cerebral palsy; and preservation and archiving initiatives include a project that will protect an endangered collection of reel-to-reel tapes of concerts, rehearsals, and personal recording sessions by legendary pianist/composer Dave Brubeck. In 2012 the GRAMMY Foundation awarded $250,000 in funding.

Click here for a complete list of 2012 GRAMMY Foundation Grant Program recipients.

The Music Preservation Project
The Music Preservation Project is produced each year during GRAMMY Week to heighten public awareness of our work in protecting our cultural legacy. In 2012 "One Night Only: A Celebration Of The Live Music Experience" — the 14th Annual GRAMMY Foundation Music Preservation Project — sponsored by Seagate, celebrated renowned performers and key players behind the scenes and focused on the history, cultural contribution and evolution of live concerts — from star-making clubs such as the Apollo Theater to pioneering movements such as Live Aid and Woodstock. Hosted by television personality/entrepreneur Sharon Osbourne and GRAMMY-winning guitarist Steve Vai, the evening featured live musical performances and historical footage. Performers included the Colburn Orchestra, Robert Cray, A Fine Frenzy, Dave Koz, Jonny Lang, Ledisi, LP, Shelby Lynne, Marc Martel, Beverly McClellan, Bret Michaels, Mavis Staples, and Trombone Shorty.

Click here to see highlights from the 14th Annual Music Preservation Project in 2012.

Bret Michaels performs at "One Night Only: A Celebration Of The Live Music Experience" — the 14th Annual GRAMMY Foundation Music Preservation Project on Feb. 7, 2012, in Beverly Hills, Calif.

The GRAMMY Foundation was instrumental in writing and successfully passing the National Recording Preservation Act. This legislation created a National Recording Preservation Board that works with the Librarian of Congress and the public to select entries for the National Recording Registry, ensuring the preservation of these designated historic recordings. Since the passage of the act in 2000 and its reauthorization in 2008, 300 recordings have been added to the registry.

The Entertainment Law Initiative
The Entertainment Law Initiative is comprised of three components: a legal seminar series, a national scholarship writing competition for law students, and a high-profile luncheon during GRAMMY Week that is attended by students, music attorneys, executives, and members of The Recording Academy. Since its inception in 1999, the Entertainment Law Initiative has provided $154,000 in scholarships to aspiring law students.

The Entertainment Law Initiative's Annual Scholarship Luncheon enjoyed significant success in 2012. Attendance increased to more than 450 and revenue topped the $200,000 mark.

Spotify CEO and founder Daniel Ek gave the keynote address. Noted entertainment attorney and former MusiCares Board Chair John Branca received the ELI Service Award.

ELI also continued its writing competition workshops at law schools around the country. The workshops are designed to demystify the process of entering the competition, increase submissions and awareness, and provide interaction with top entertainment attorneys.

ELI's Legal Seminar Series conducted panel presentations at the Benjamin N. Cardozo School of Law in 2012, as well as DePaul University in Chicago.

(top row, l-r) John Branca, ELI Service Award Recipient and partner, Ziffren Brittenham LLP; Neil Portnow, President/CEO of The Recording Academy and GRAMMY Foundation; Daniel Ek, ELI keynote speaker and founder/CEO, Spotify; Scott Goldman, Vice President of the GRAMMY Foundation; (bottom row, l-r) ELI Writing Competition finalists Trevor Roe; Jonathan Evans; Ryanne Perio; ELI Writing Competition winner J. Hardy Ehlers; and Sarah Abelson at the GRAMMY Foundation's 14th Annual Entertainment Law Initiative Luncheon & Scholarship Presentation on Feb. 10, 2012, in Beverly Hills, Calif.

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Community Feedback

 
I am so thankful to you and the GRAMMY Foundation for your incredible recognition. You guys have demonstrated to me that there is a light at the end of the tunnel and that there is hope for our programs out there. I cannot stress enough to you how helpful this grant will be to our program. Thanks to the GRAMMY Foundation! You guys just made it possible for our program to have another successful year.

— 2012 GRAMMY Signature Schools Enterprise Award Recipient

I wanted to send a BIG thank you to GRAMMY Camp and GRAMMY in the Schools! My son’s confidence is now booming. His networking skills are over the top and in the last six months I have watched him make a wonderful business for himself in our community. He is constantly reaching out for new business and looking for intern opportunities. His hunger for new knowledge daily is amazing. I love the connections he has made through GRAMMY Camp and how he keeps in close touch with all the artists around the world. They thrive on each other and seem to become even more creative along the way. Your support means the world to me.

— 2012 GRAMMY Camp Parent

GRAMMY Camp has changed my daughter's life. Although she has known for years that the world of music was her calling, the opportunity to learn so much about the mechanics of the industry has added such an important component. I believe this is a gift to all young musicians, and an insight and education that is imperative.

— 2012 GRAMMY Camp Parent

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Fundraising Initiatives

GRAMMY Charity Online Auctions
Throughout the year, the GRAMMY Foundation benefits from our GRAMMY Charity Online Auctions, which feature exclusive VIP experiences and memorabilia presented in partnership with Kompolt at www.ebay.com/grammy and CharityBuzz at www.charitybuzz.com.

Highlights included the launch of the third annual Black Friday auction, which commenced the day after Thanksgiving and targeted the massive amounts of shoppers looking for deals on the biggest shopping day of the year. The GRAMMY Foundation also brought one-of-a-kind experiences such as VIP concerts and meet-and-greets with artists and celebrities, including Kelly Clarkson, Foster The People, Fun., Kathy Griffin, and Keith Urban along with a highly anticipated meet and greet with One Direction at Madison Square Garden in New York. Our auctions also featured exclusive music memorabilia signed by world-famous artists including Adele, Coldplay, Foo Fighters, Paul McCartney, Katy Perry, and Carrie Underwood.

Katy Perry signs items for the GRAMMY Foundation and MusiCares backstage during rehearsals for the 54th Annual GRAMMY Awards on Feb. 12, 2012

Alicia Keys signs items for the GRAMMY Foundation and MusiCares backstage during rehearsals for the 54th Annual GRAMMY Awards on Feb. 12, 2012

GRAMMY In The Schools Live!
For the third year, the GRAMMY Foundation presented GRAMMY In The Schools Live! — a celebration of music and education. Held during GRAMMY Week, this event raised funds and awareness to support the education efforts of the GRAMMY Foundation. In 2012 GRAMMY In The Schools Live! featured performances by members of the GRAMMY Camp — Jazz Session, student alumni from GRAMMY Camp and special guest artists and GRAMMY winners Teri Lynne Carrington, Anthony Hamilton, and Esperanza Spalding.

Click here for highlights from the 2012 installment of GRAMMY In The Schools Live!

Members of the GRAMMY Camp — Jazz Session band perform at GRAMMY In The Schools Live! in 2012

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Finances And Supporters

The GRAMMY Foundation's GRAMMY in the Schools initiatives would not be possible without the remarkable support received from a number of corporate partners:
  • Best Buy
    Best Buy continued its support for the GRAMMY Foundation through its sponsorship of the GRAMMY Signature Schools Community Award. Best Buy also made a contribution to the GRAMMY Foundation in honor of Aerosmith’s performance at the Best Buy Charity Classic.

  • Ford Motor Company Fund
    The Ford Motor Company Fund continued their longstanding support for GRAMMY Camp — Basic Training programs and GRAMMY Signature School awards in three selected markets 2012. Additionally, they supported GRAMMY In The Schools Live!

  • Converse
    Converse continued its support of the GRAMMY Foundation both financially and materially. Significant financial support was provided for GRAMMY Camp New York, and funded financial assistance for participating students. Converse also donated its Rubber Tracks Studio as the home of GRAMMY Camp New York.

As our industry responds to current technological and economic shifts, the need to broaden and sustain our mission increases. Your help is more important now than ever. When considering a charity for your personal contribution or corporate affiliation, please remember that you can make a real difference in the lives of the people we serve through support of the GRAMMY Foundation.

To make a donation today please click here.

To view financial information from the 2011–2012 fiscal year, click here.

To see a list of generous supporters from our 2012 fiscal year, click here.

View a PDF of this report.

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Connect And Contact

 
The GRAMMY Foundation
3030 Olympic Blvd.
Santa Monica, CA 90404
Tel: 310.392.3777
Fax: 310.392.2188
www.grammyfoundation.org
www.grammyintheschools.com
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The GRAMMY Foundation Community Services Report is published by:
The GRAMMY Foundation
©2012 GRAMMY Foundation

Contents may not be reprinted without express written permission. The GRAMMY Foundation®, GRAMMY®, and The Recording Academy® and their respective logos are registered trademarks and service marks.

Unless otherwise noted, photos courtesy of The Recording Academy, photographed by WireImage.

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